“We’re excited to step into the digital marketing age with this new web site”, stated Jim Hobbs, owner of Hobbs Painting.  “This will be a great way to showcase our projects and demonstrate the professional results that our company provides.”

Be sure and check out  the helpful information about residential and commercial painting as well as concrete flooring solutions for garage and other flooring needs.  Also,  be sure and become a fan on Facebook.

Key project features include;

• built on the WordPress content management system with a custom design
• complete social media integration including custom designed Twitter, Youtube, and Facebook channels
• built in blog for articles
• online videos
• and more …

When Chuck Mullin founded First Call Home Health in 2002, he had the desire to look beyond traditional home health and instead take a modern, holistic approach and look at the needs of the whole person. His goals were accomplished as he built a successful home Salem Oregon home health care company.  Now the company has recently debuted a new web site and online marketing initiatives after working with Third River, a Salem Oregon web design and marketing firm.

“With the mainstreaming of social media, blogging, and video, we felt like now was a great time to update our web site in order to better share the vision of holistic home health with a wider audience”, stated Jacob Mullin, administrator at First Call Home Health and Chuck’s son. “By providing tips, resources, and updates on a more regular basis, we can help more families as they experience the need for home health care.”

The new web site incorporates a blog, video Q&A, a newsletter, and full integration with the company’s social media profiles.
“We’re excited about the possibilities of connecting in new ways and building a wider audience via our newsletter, blog, Twitter, and Facebook”, added Jacob.

Sadly, the senior Mullin did not get to see the end result of all their efforts, as he became ill and passed away earlier this year. Fortunately his vision lives on as First Call Home Health continues to be a leader in holistic home health care in Salem, Albany, Corvallis, and the mid-Willamette valley.

Key project features include;

• built on the WordPress content management system with a custom design
• complete social media integration including custom designed Twitter, Youtube, and Facebook channels
• built in blog for articles and healthy living tips
• video marketing with interviews and FAQ videos
• email newsletter
• and more …

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With more than 100 years of combined legal experience, Black, Chapman, Webber & Stevens has literally helped thousands of people get the compensation they deserve. Realizing that their online marketing needed a facelift, they contacted Third River Marketing, a Salem Oregon internet marketing firm, to redesign their web site and implement modern law firm internet marketing strategies to help reach the online consumer.  The firm wanted to create a fresh, modern, inviting look for the firm’s web site that incorporated the company’s branding and colors.  They also wanted to increase search visibility on the major search engines and get started with social media marketing.

Features of the project include;

• brand new web site built on WordPress, a leading content management system used by Third River Marketing and thousands of other web developers around the world
• an integrated social media marketing strategy with a customized Facebook, Twitter, and Youtube marketing channels
• improved search optimization and search engine rankings
• over 50 video interviews to answer frequently asked questions that clients ask on a regular basis
• a custom landing page featuring a free special report called “Top 10 Mistakes That Can Wreck Your Oregon Accident Case”
• an extensive FAQ section and legal journal with answers to common questions and information articles
• a custom email newsletter and autoresponder series
• customized online forms to improve workflow, gather prospective clients information and to help determine if they have a case
• and much more…

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“I was on my way home one day and my wife called and said we needed an ink cartridge for the printer so that our son could finish has school project that night”, Mr. Rumrill states as he recalls how the idea got started. ”I stopped by a local national retail chain store and paid $43 dollars for one color ink cartridge. I was shocked at the price, but I had to have it now. I’ve been buying my ink cartridges on-line for several years getting great quality products at half the cost compared to retail.”

In the days prior to that event, Mr. Rumrill estimated he had shelled out over $50 to the neighborhood kids supporting various baseball, band and other fund raising efforts. I thought, ”I wish these fund raisers sold stuff you actually needed instead of 1 pound candy bars or tubs of over priced cookie dough. I love to help the kids programs, but I hate wasting my hard earned money on stuff like this.”

That’s when the idea came to me, “start a company that sells stuff that most house-holds are already purchasing, save them money and enable youth organizations to profit from this market.” It’s a win win situation for everyone.

So Mr. Rumrill started doing some research and InkForKidsOnline.com was born.  He then contracted with Third River, a Salem-based web design and marketing firm, to help him build out the complete e-commerce store and the affiliate fund raising program.  Today, the new printer cartridge web site offers affordable pricing on the most popular ink cartridges for today’s printers, and a hassle free way for youth organizations to raise much needed funds.

“We are very excited to be able help launch InkForKidsOnline.com”, stated Tim Fahndrich of Third River.  “It will provide a great way for countless youth organizations to help raise much-needed funds, and it represents a strong value for consumers.”

Some of the key features of the new web site include;

• complete e-commerce shopping cart
• cross-selling features like  “you might also like these products”
• product reviews
• ability to easily add new products and web site content using a content management system
• flat rate shipping of $4.50
• featured ‘top sellers’
• ability to share products on social media sites and via email
• shopping integration into the company’s Facebook fan page
• a 15% revenue share affiliate program to help organizations raise money
• … and much more

Here’s how the affiliate fund raising program works;

1. Sign up your youth organization for the affiliate program
2. Once signed up, you can get special affiliate links that you can send out via email, in letters, and on your web site
3. When shoppers visit the InkForKidsOnline site through your link and make a purchase, the affiliate program will track it all and give your organization 15%
4. Once per month, InkForKidsOnline will pay all affiliates with at least $50 in earnings.

Here is a screen shot of the new web site;

Staged to Sell knows home staging. They stage over 150 properties each year in the greater Portland area.  Staged To Sell owns a vast collection of beautiful furniture, art and accessories ranging in style from formal traditional to urban chic. Staged To Sell prides itself on it’s fine reputation for excellent customer service, quality work, and competitive pricing with payment options.

Working with The Third River, Inc, they now have a brand new web site that allows them to manage themselves by publishing short home staging tips and showcasing home staging projects and success stories.  Michelle recently tweeted her first tweet and wrote her first blog post using the new web site.

Platform:  WordPress

Key Features:

• Content Management System
• Dynamic drop-down menus
• search engine friendly
• branded Social Media marketing channels
• Viral Social Media marketing loop
• Custom WordPress theme
• New marketing video
• Easy navigation

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When we started out with the marketing makeover, we had several distinct goals;

• update Matt’s logo, branding and web site
• improve search results and overall visibility online
• create an improved social media marketing strategy and coordinated branding approach
• set up systems to create more leads and more referrals
• position Matt as the fun, hip wedding entertainer that he his (but that his old branding did not reflect)

We unveiled the makeover last week when we hosted the Salem Area Chamber of Commerce Greeters. Thank you to everybody who attended.  I think it is safe to say everybody had a good time.

Here is a screenshot of his old site:

And here is a screenshot of his new website, live now at OregonWeddingDJs.com:

We worked with Signworks of Oregon to create new branding.  We wanted to create a new look that was hip and created a ‘nightclub’ and entertainment feel immediately.  We’re really pleased with the result.   You can see the new logo below;

We also had a new publicity photo taken by Cherie Renae, a Salem photography studio.  She did a great job capturing Matt’s fun and playful side.  Here is the picture we used on his new site;

This marketing makeover really allowed us to demonstrate the depth of services that we can provide for our clients.  It had a lot of features, including;

• new branding and photos
• custom built web site, built on the WordPress platform
• marketing video
• search engine optimization (this is an ongoing thing that we’ll be working on with Matt)
• Q&A marketing system
• new or revamped Social Media Marketing including Facebook, Twitter, and Youtube channels
• Twitter and Facebook marketing system designed to provide value and get more leads
• radio show featured wedding experts
• ability to broadcast weddings live over the internet for those not able to attend  the wedding
• lead generation tools
• and more…

A big thanks goes out to the team at Signworks of Oregon, Cherie Renae, and of course Matt Bixby.

If you’d like your own marketing makeover, give us a call at 503.581.4554.   We handle marketing makeovers from small to extreme and everything in between.

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Tim Fahndrich is the president of The Third River, Inc., an Oregon Internet Marketing company.    He is passionate about people, marketing, and technology and loves helping businesses and organizations harness the power of the web. You can follow Tim on Twitter here or contact him at 503.581.4554.

As they began looking for ways to share their passion, they decided that a company blog would be a great way to share articles and techniques about sustainability and green architecture.

Through a mutual friend, they connected with The Third River, an Oregon web design and marketing firm, and decided to create a new blog that became a less formal extension of their existing web site.  They contracted with The Third River to design a custom WordPress blog that reflected their design preferences and to integrate it into their main site. We’ve heard that some of Nathan’s well-known sketches might even end up on the site. Check it out their Architecture blog.

In addition to the WordPress installation, The Third River is also working with Nathan and his team to create a more effective social media marketing strategy and additional search engine optimization.

Platform:  WordPress

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With over 1000 mortgages in the last 4 years, The David Chandler Team at Prospect Mortgage is one of the Oregon’s best home mortgage providers.

Platform:  WordPress

Key Features:

• Content Management System
• Featured Content Section
• Dynamic drop-down menus
• Very search engine friendly
• Email Newsletter
• Integration with Social Media
• Live quote request
• Customize header and WordPress theme
• Ability to feature videos
• Easy navigation

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As their business grew, they knew that they needed a web site but couldn’t seem to find the time to get it done.  So they hired The Third River, Inc., a Salem web design company, to design and build a web site.  Their two primary objectives are 1) showcase the services they provide and 2) showcase local coupons from their advertisers.

Because the coupons will change each month, they needed a content management system that allowed them to change the coupons out quickly and easily.  We selected WordPress for the job because of it’s flexibity and ease of use.

We also setup an email marketing program for them that allows customers to sign up to receive an email each month when new coupons are available.  Coupons are currently on the site from merchants in Salem, McMinnville, Sherwood, and Newberg.

Platform:  WordPress

Key Features:

• Content Management System
• Drop-down menus
• Ability to click on coupons and print out just the coupon
• Email Newsletter
• Contextual sidebar (allows for different sidebar items depending on where the user is in the site)
• An ongoing maintenance program to keep things updated

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While we were at it, we also built a new web site for the lawn care company too!

For anybody not familiar with Touch of Mink, they have been around for 28 years, located in West Salem.  If you’ve been to a home show in Salem, you’ve seen Touch of Mink.  Their primary marketing strategies have been shows, where they do demonstrations of their product, mail order, and their web site.

However, their web site had not been updated in several years and was badly in need of an upgrade.  After taking several months to outline their objectives, they came back us in mid-Fall and hired us to completely redo their ecommerce enabled site.

Their objectives were as follows;

• create a clean, updated website with easy navigation
• integrate their new company branding and color styles that were completed over the summer
• create a more modern shopping cart system
• develop a comprehensive ‘back end’ admin area to manage orders, customers, and marketing
• set the foundation to dramatically grow online sales in 2010

We went to work, and we’re excited to announce the brand new Touch of Mink web site.  In addition, phase two of the project will integrate modern online marketing strategies such as social media integration, additional search engine optimziation, an email newsletter, an affiliate program, and online video.

Platform:  Volusion

Key Features:

• completely revamped design and layout
• easily tell your friends about our products
• product reviews
• categorized product listings
• fully functional “MyAccount” section where you can update your information, track orders, and more
• ability to create your own “Wishlist”
• live shipping rates
• affiliate program (coming soon)
• … and much more

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Mr. Massey needed a web site that he could control and provide the opportunity to showcase his investment properties, provide real estate investing advice, as well as showcase his public speaking and direct sales coaching.   After discussing options with The Third River, an real estate web design company, they worked together to come up with a powerful, flexible web marketing platform.

Platform:  WordPress

Key Features:

• Content Management System allowing 24/7 editing by Mr. J.  Massey
• Ability to ‘Feature’ content and articles in a rotating slideshow on homepage
• Integration with Social Media
• Custom Header and icon integration
• Email Newsletter

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www.mrjmassey.com

Sue Bloom, the co-coordinator of the program, contacted Tim Fahndrich about doing a redesign due to a number of challenges with their existing site.  Challenges included a) the lack of ability to easily add and edit site content and keep it up to date, and b) the need for a revised information flow when educators request guest speakers for their classrooms.

The Third River, Inc., and active member of the Salem Area Chamber of Commerce, provides web design in Salem Oregon, as well for clients all over the country.

Platform:  WordPress

Key Features:

• Content Management System allowing for easy updating by organizational staff
• Ability to load documents, flyers, and related collateral
• Request Speaker forms that coordinate request forms between educators and staff

Favorite New Feature:  Ability to easily update the site without having to wait on a web company

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www.workandlearnnow.com

At age 34 he found himself flat broke, and having to start life over. If you’ve ever made a lot of money and lost it, you can relate. It’s a very uncomfortable, disheartening experience. Things got so bad for Matt that he found himself bagging groceries for six months.  He couldn’t believe where he had ended up.  He had gone from living a life that consisted of six-figure months, weekend getaways and fine dining, and had now been reduced to nights at home with the television and a Cup-of-Noodles.

He has now found new success through various avenues including real estate investing.  He is in process of writing a book called and has become known as “The DoOver Guy”.

Matt contacted The Third River, Inc., a provider of web design for authors and marketing services, to create a new web site to help him chronicle the “Do Over” and start building exposure for his upcoming book.  He had seen an Anthony Robbins site that he like the looks of, so we built a similar layout for the WordPress platform.  Matt is now maintaining the site and adding content to it.

Platform: WordPress

Key Features:

• Content Management System
• Social Media Integration
• Ability to add affiliate links for recommended resources

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www.thedooverguy.com

By day she might cut hair, but by nights and weekends she is a car and racing fanatic. She selected The Third River, a leading provider of web design services in Salem Oregon, to redesign the site.  Previously, Bry managed the site in Homestead, a national provider of web hosting and services.  But the limited design flexibility  left her wanting more.

Platform:  WordPress

Features:

• Ability to edit 24/7
• Search Engine Friendly
• Integrates with Bry’s Social Media profiles
• Built-in article / tip blog

Favorite New Feature:  The clean yet exciting new design

Results: #1 on Google for “Dallas Oregon Stylist” and “Salem Oregon Stylist”, among others

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www.hotrodhair.com