What is Google Caffeine and why is it good for you?

What is Google Caffeine? Just a little over a month ago, Google announced its new search index: Caffeine. For those who have yet to do their homework on the announcement, the first thing to know about Caffeine is that it is not a rankings algorithm update; rather it is a new indexing system. According to [...]

Optimizing titles and descriptions for better search results

Since we provide search engine optimization services for our clients, we get asked a lot of questions about how to improve rankings. One of the steps we take to improve your search engine results is to make sure your meta-titles, meta-descriptions, and meta-keywords are accurate and descriptive for the key words and phrases that you [...]