With the advent of faster internet connections, online video is fast becoming the norm vs. the exception. That is backed up by a recent study by ComScore that showed that about 80% of web users watch online video.

Online video and audio is a great way to engage the visitors to your web site. BUT, you don’t want it to drag on and on either. A good video length is somewhere between 1-3 minutes, particularly for a featured welcome video. More in-depth videos can be longer, but realize that not everybody will have the time or patience to sit through a longer video.

Here are some additional stats regarding online video:

If you’d like help creating online video or a welcome audio message for your website, contact The Third River today at 503.581.4554.

We provide a full suite of online marketing services including web design, traffic building and search engine optimization, social media and networking, online video and audio, lead generation and email newsletters, and complete online marketing packages.